The eCommerce wave started in early 2000 in India.
From larger manufacturers to the smaller retailers, everyone wants a piece of the fortune-pie,hence the use of e-Commerce platform’s increasing to build online platforms.
- Easy Product Catalog Management
- An eCommerce store builder offers fully customizable e-Commerce product catalog.
- These catalogs are designed specifically to increase the sales conversions.
- These platforms make sure that the processes are flexible to create, choose and configure the variety of products.
- Multi-Store Customization
- Mapping multiple eCommerce stores on one or multiple URLs
- Facilitate the sharing of multiple product catalogs across the stores
- Share departments or categories across product catalogs
- Liberation to create different pricing and promotions
- Ease of setting a unique profile for each store
- Access to customer accounts across the stores
- Flexibility to create unprecedented templates/themes for each eCommerce website
- SEO & Online marketing
- SEO (Search Engine Optimization) is one of the most important strategies used by successful online businesses.
- An eCommerce platform offers a powerful out-of-the-box SEO tool that includes SEO capabilities.
- Payment Gateway Integration
- eCommerce platforms present a variety of payment methods to your customers, including credit cards, cash on delivery, PayPal, Google Checkout, purchase orders and more.
- Customer Insight
- Being the owner of an online store, having fast access to the whole customer history.
- eCommerce platforms provide advanced analytics capability, based upon the industry standard Google Analytics, which will allow you to review your site traffic in microscopic detail
- Automated Sales Confirmation
- The automatic email notification system of the eCommerce platform keeps the customer in touch with the online store with regards to their purchase. This automated email contains the important details regarding the order placed by the buyers which include a “Thank You” message for order confirmation, order number, price, order delivery time, payment details, etc.